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ABOUT

Mahina Mermaid - the leading Mermaid Brand




“Empower the connection with the ocean to revitalize the soul”

FOR WOMEN & OCEAN BABIES

From the very beginning Mahina had a purpose, one far greater than simply designing a costume. The purpose was to reshape the way women and ocean babies connect with the water.

A brand that inspires a new culture with women at its heart. There is an inherent love and connection humans have with the ocean. And, for those that feel that connection it drives them, refreshes them, grounds them.

Like surfing, boogie boarding and stand up allow us to play and enjoy our oceans, MerFins provide a feminine and fun way for women and girls to play in the sea. It’s like a playful meditation; it’s called sea rejuvenation - mermaiding.

“I crafted a product with the right fit to ensure an authentic feeling of swimming with a sense of fluidity, freedom and connection with oneself when entering the ocean. It’s about slowing down and being in touch with the flow of nature.” Mahina

Mahina inspires a culture of connection. She creates products that enable that culture, empowering women and girls to live it. Making beautiful waves in the world we generate a spirit of care, responsibility and ownership of our actions towards the ocean, ensuring its longevity.

MAHINA'S VISION

~ To share the delight of Mermaiding with the world in a safe, practical and fun way.

~ To use this beautiful vehicle to inspire and educate others to enjoy, connect with and to deepen our understanding of the value and wonder of our living oceans.

Mahina is committed to continuing to advance safe Mermaiding as a watersport lifestyle and a new way of swimming and enjoying water play for all ages. It is her goal to see Mermaiding go from a relatively unknown activity to become a watersport that is globally recognized, valued and enjoyed. A recreational activity aimed at everyone and anyone with adequate, competent swimming abilities.

The eco friendly Mahina MerFin is the perfect vehicle for humans to ignite their playfulness & relationship with nature & the element of water more deeply. Mahina has created a product that symbolizes the free spirit & kind heart of a real Mermaid.

~“Be inspired to make beautiful waves in our world with our hands, hearts and MerFins.”~

Who is Mahina Mermaid






SINCE 2004 MAHINA MERMAID HAS BEEN A PIONEER AND ONE OF THE LEADER'S OF THE MERMAID MOVEMENT THAT HAS EMERGED GLOBALLY.

The MULTI AWARD WINNING MerFin is not just any product; its development has an intriguing personal story attached to it. The development of the MerFin is intricately tied to the product designers own life journey and career.

PROFESSIONAL REAL LIFE MERMAID

Trail blazing the professional career of mermaiding, in 2004 Mahina, along with a friend Hannah, became one of the first professional mermaids in the world. She is highly sought after for film, TV, advertising commercials, music videos, and commercial and environmental photographic campaigns.

DESIGNER & BRAND CREATOR

Mahina MerFins were the first of their kind on the market & are regarded as the most functional, highest performing & SAFEST Mermaid fin available today. Since 2006, Mahina has poured her unique experience & passion for Mermaiding into her MULTI AWARD WINNING MerFin design. She created a product that is safe, honour’s the authentic mermaid swimming experience & because the MerFin is made from natural & recycled rubber is also sensitive to the environment.

PIONEER & INNOVATOR

Ten years ago Mahina had a vision that mermaiding would become a watersport lifestyle - one for all ages. Jump forward and her Mermaid fin is something that people now take to the beach like they do a surfboard or boogie board, or to the pool instead of a pair of flippers. Mahina’s unique expression of the mermaid movement has fast become a global trend throughout surf, lifestyle, sport and fashion culture. Mahina Mermaid is a brand pioneer in the mermaiding movement. Promoting safe mermaiding for all competent swimmers.

OCEAN CONSERVATIONIST

ETHICAL & RESPONSIBLE DESIGNER

The MerFin was not only the first functional rubber Mermaid fin of its kind on the market, it was also one of the first eco-friendly/ recycled rubber fins ever produced. Made from a combination of natural and recycled rubber, using organic pigment inks, Mahina combines her love of nature with her ethical business aspirations, to deliver a strong message of sustainability and social responsibility.

THE MERPOD OCEAN CONSERVATION TRIBE

Mahina’s MerPod Ocean Conservation Tribe is spreading its message far and wide as it joins forces with Save the Mermaids Organization (USA). Mahina is an ambassador for Save the Mermaids, and together they are inspiring and educating their supporters to promote clean and healthy oceans through plastic free campaigns and activities.

 

 

 

Mahina’s Story





LITTLE GIRLS WITH DREAMS BECOME WOMEN WITH VISION...

Kazzie Mahina grew up on the south coast of New South Wales Australia, a wonderful environment for her to nurture her connection with the ocean and to feed her curiosity and imagination. Playful by nature, her first attempt at mermaiding was a game. She tied her legs together with an old piece of rope and transformed herself into a 'real' mermaid living under an old boat, imagining her life with the dolphins and whales that swam past her little beach. This planted a seed for Kazzie’s future direction.

In 2004 while working as a model, Mahina, and her friend Hannah were invited to swim with dolphins for a community ‘water awareness’ commercial in Byron Bay. Not content to just swim with dolphins, the girls decided to make their own dolphin/mermaid tails. This experience inspired a solo journey around the world where Mahina began to manifest a rather more ambitious mermaid dream. With just a bag on her back and her mermaid tail over her shoulder the adventure began.

On that journey Mahina learnt to free dive in Thailand acquiring the skills necessary to hold her breathe for up to five minutes under controlled conditions. Upon returning home, with the assistance of special-effects artists, Mahina started creating her own tails out of latex and silicone. Honing her craft, she soon created a design that not only looked realistic but was completely functional: ‘Mahina Mermaid’ the Professional Real Life Mermaid was born!

Having realized her initial dream of becoming a professional real life mermaid, Mahina began to think about how she might share her mermaid tails with the rest of the world. At first she created full-length mermaid tails similar to the style she herself wears as a professional. During the extensive proto-type design phase she realized that putting children or inexperienced users into full-length Mermaid tails was not a safe option. Mahina decided to modify her design and create a product that could still give the wearer the authentic feeling, excitement and experience of being a Mermaid, in the safest and most practical way possible. With safety as her number one priority Mahina designed the MerFin as a mermaid shaped monofin to allow quick release for users whilst also experiencing the beauty of the ocean.

It was a six-year journey in design, innovation and hard work, taking this Mermaid to three continents in quest of the perfect product and message to offer the world. It was part of Mahina's mission to ensure the MerFins would be as environmentally friendly as possible. Her persistence paid off when she found a factory that not only used environmentally sensitive practices and machines, but who were also happy to use recycled and natural rubber to produce the MerFin designs. In addition the products are dyed using organic pigment inks.

In 2010 the first MerFin was released onto the market to wonderful reviews. Since their debut and due to the high degree of "cool factor" the Mahina MerFins have been sought out by the likes of Urban Outfitters, Chasing Fire Flies, Swim Outlet & major retailer Nordstrom in the USA. Hamleys in Dubai. Harrods and Selfridges in the UK, just to mention a few. MerFins have become an established part of surf culture with the Roxy QuikSilver girls pro surf team taking them to Fiji on one of their photo shoots. The MerFins are loved & supported by surfing & music legends such as Jack Johnson, Joel Parkinson, Matt Hoy, Sally Fitzgibbons, & Barton Lynch. Mahina has won 2 awards for her Lil MerFins in 2016.

The Lil MerFins made it as a Finalist in the ASTRA American Best Toy Award, and won a Commended award with TOY SHOP for the UK Best Independent Toy Awards.

A message of conservation is built into Mahina’s global brand, both in the recycled materials of the MerFin product and in her MerPod Ocean Conservation Group. Mahina inspires how to promote healthy and clean oceans through plastic free campaigns and activities.

As a Professional Real Life Mermaid, Mahina is highly sought after for film, TV, advertising commercials, music videos, and commercial and environmental photographic campaigns Her career as a Mermaid has been rich and varied – from featuring in Redfoo's 'Let's Get Ridiculous' official video clip, to corporate branding with companies such as Optus on their television, national print and billboard campaigns.

CLICK HERE TO FIND OUT MORE AT MAHINA MERMAID PAGE

Mahina Mermaid, and her MerFin products have caught the attention of international media. Appearing in editorial features in The London Times, Elle magazine in Belgium & Quebec, Vogue UK, Tatler, Glamour Italy, The Wall Street Journal, Dolly, Cleo, Cosmopolitan, Total Girl, Little Angels, News.com.au, Today Network, and Women’s Health & Fitness. Mahina Mermaid's photograph has even been sketched and featured on page one of the Wall Street Journal, recognizing Mahina as a Mermaiding Superstar.

CLICK HERE TO FIND OUT MORE AT OUR PRESS PAGE

Mahina continues to travel, enjoying special moments visiting Tonga to swim with humpback whales, as well as swimming with wild dolphins on both the east and west coast of Australia.

Her connection to the ocean is profound; she embodies the beauty and essence of the ocean.

Calling Byron Bay Australia home, Mahina lives with her husband Max (also a conservationist and ecologist in his own right), their little boys Makoa Tide and Kona Wild, and their two dogs Pebbles and Charlie. Together they enjoy travelling the world, spending their days at the beach, surfing, camping, and spending quality time with their friends and loved ones.

 

Brand Achievements & Awards




MULTI AWARD WINNING - MerFins are regarded as the most functional, highest performing & SAFEST Mermaid fins available today. In 2014 Mahina MerFins were voted one of the top 10 toys at the International New York Toy Fair.

Mahina Mermaid has won 2 awards for her Lil MerFins in 2016. The Lil MerFins made it as a Finalist in the ASTRA American Best Toy Award, and won a Commended award with TOY SHOP for the UK Best Independent Toy Awards.

Mahina MerFins are currently distributed in 14 different countries & have been sold via our website to over 80 nations around the globe.

Due to the high degree of "cool factor" associated with the Mahina Mermaid brand, Mahina MerFins have been sought out by the likes of Urban Outfitters, Chasing Fire Flies, Swim Outlet & major retailer Nordstrom in the USA, Hamleys in Dubai, Harrods and Selfridges in the UK, In Australia the MerFins have been hunted down by Bardot Junior, and are loved by Kidstuff & Toy Kingdom. MerFins are loved and have been a record sell out in New Zealand’s high end department store Smith & Caughey’s.

MerFins are now an established part of surf culture with the Roxy QuikSilver girls pro surf team taking them to Fiji on one of their photo shoots. The MerFins are loved & supported by surfing & music legends such as Jack Johnson, Joel Parkinson, Matt Hoy, Sally Fitzgibbons, & Barton Lynch.

CLICK HERE TO READ OUR TESTIMONIAL PAGE

The MerFins have been featured on Big Brother Australia, MTV Canada, & many other television programs. The MerFins have become popular with all kinds of people, cultures and ages across the globe. The Mahina Mermaid brand has caught the attention of international media & has appeared in editorial features in The London Times, Elle magazine in Belgium & Quebec, Vogue UK, Tatler, Glamour Italy, The Wall Street Journal, Dolly, Cleo, Cosmopolitan, Total Girl, Little Angels, News.com.au, Today Network, and Women’s Health & Fitness.

CLICK HERE TO FIND OUT MORE AT OUR PRESS PAGE

What is Mermaiding & Why Mer’Fins





Mahina Mermaid provides safe, high performing, and fun products that enhance the users experience of mermaiding in the water environment. When it comes to mermaiding – Mahina Mermaid is the safest, most trusted & authentic leader of this product category.

Mermaiding is an exhilarating, natural and fun way to enjoy the water, whether frolicking by the pool, gentle seaside, or in adventurous ocean exploration mode.

Lil’ MerFins are for beginner mermaids who want to play & imagine Mermaid games.

The original Mahina MerFins are loved by kids, tweens, teens & women as a funky water accessory for the beach, pool, river or lake. The MerFins are for mums & their bubs; a way for women & their water babies to enjoy playtime together while enjoying the outdoors.

MerFins are for everyone; for those who want to swim laps & get super fit & toned in their local pool, for those who want an enchanting adventure, & to carry their mermaid fin over their shoulder as they travel to their next exotic holiday location. They are for more serious water enthusiasts who love body surfing and want to swim & catch waves like a dolphin.

The MerFin is also popular with scuba divers, snorkelers & free divers. It is fast becoming recognized as a highly reputable, enjoyable & practical way to explore the oceans. The MerFin is the perfect vehicle to take these water activities into a new dimension.

The Mahina MerFin will change the way you feel & think about swimming forever. It will bring you joy, calm, & grace in the water, all whilst keeping you fit, trim & toned!

The MerFin is used globally in Aquatic Centre’s for ‘Mermaiding’ & ‘MerFit' swim classes for both women and children. Swim schools in Singapore, Australia, Denmark, Austria, & Hong Kong conduct swim classes using the MerFin. This is growing every week; we get enquiries from the most obscure & wonderful places all over the globe.

Other amazing benefits people have described while Mermaiding with the Mahina MerFin include mental clarity, peace of mind & emotional wellbeing. Water is a healing element, bringing about a sense of peace & calm. It is a great way to clear away unhelpful thoughts & worries, & achieve mindfulness.

Mahina Mermaid Products




The Original Mahina MerFin is a functional Mermaid mono fin and was designed for performance, speed & propulsion through the water. The sleek design of the MerFin provides the wearer with an authentic experience of looking & feeling like a Mermaid. The MerFin is for ages 6yrs – 66yrs & beyond!

Women’s MerFins are perfect for all underwater-exploration and makes an excellent water device for fitness! When the MerFin is functioning as part of a whole body movement, the motion is graceful, propelling the wearer swiftly through the water. It feels effortless, yet will give you a full body workout and strengthen your core.

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Junior MerFins are for age’s 6yrs and up. They are perfect for the pool, or any natural gentle water environment. Junior MerFins allow your little or tween mermaids to play and explore their mermaiding in safety. They build water skills and confidence, inspire their imaginations, and also get them outside in nature for healthy outdoor and water play.

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Lil’MerFins – The MULTI AWARD WINNING Lil MerFins are for Lil beginner Mermaids. They are a safe, easy, ultra lightweight mermaid fin / pool toy. They have an adjustable foot strap for children aged 6 -12 yrs.  The Lil MerFin allows your little one to test the water in an affordable fun, safe, easy, and playful way. They support your child to build water skills and confidence, inspire their imagination, and allow for your little girls dream of becoming a mermaid to come to life in the safest way possible!

Mahina SPF 50+ rated Swimwear - To complete your child or tweens mermaid look in the safest possible way… and because every mermaid needs their scales, Mahina has designed her own mermaid scale print swimwear. The MerLeg swim tights allow your child to complete the whole mermaid look without any need of binding children’s legs together all the way up to the waist. They provide a very safe and practical experience of mermaiding.

To find out more or to browse our products please click here to visit our SHOP